God, I was wrong! By Even Aas-Eng

This blog has been dead for a bit over a year now and this is an attempt to bring some life back to it.

One of my last articles was titled “Recession is here” and was posted on January 22 th in 2008. The post was a rant on how a recession will speed up the transition from “old” to “new” media and how the online advertising industry would benefit from this. I was also offensive enough to recommend a few tech companies as potential winners in the stock market during a economic downturn, I wish I didn’t… The concerned companies was Google and Tradedoubler and the stock price at the time was about 500USD for Google and 123 SEK for the Swedish affiliate marketing player. Today Google is trading at 318 USD and I just sold my Tradedoubler stocks at 26 SEK a share…

Well I was right about one thing, the recession was really creeping up on us and we are now experiencing the most severe global economic downturn since the big depression. This has obviously impacted the digital business as well and my rosy prediction from a year ago looks ridiculous today. But I am not going to use this blog to post doomsday prophecies. We live in interesting times of change and transition, new ventures arise and old business models dies, fortunes are made and lost. It’s the age of opportunity.

So the blog is back and the first real post will be ready soon (hopefully) I already know the title, “Black Swans and Creative Destruction”

And I got rid of the sleazy picture!